COVID-19 and lottery’s changing demographic Stevenson, a casual lottery player from Minnesota, won the prize the day after he downloaded the app and had paid for his winning ticket using referral credits from a friend. Less than five years later, 20-year-old student Brandon Stevenson became the first person to win $1 million or more using a lottery courier service. Publicity from the New York Post and Good Morning America no doubt contribute to the hype.Īs the company expanded across the USA, its success was facilitated by an ability to build close relationships with state gaming regulators. Leveraging the attraction of a $636 million jackpot, usage of the app grew quickly. In December 2013, the Jackpocket app was launched in New York. However, the investor pulled out at the last minute, with Jackpocket employees working for free to see the idea for the platform come to fruition. In 2012, Sullivan ended his tenure at social platform Tripl and decided to get to work on Jackpocket.Īs part of a Series A funding round, he managed to secure a major investor who was also a former CEO of one of the largest lottery companies in the world. The co-founder wondered if the lottery system could finally adapt to modern technology and be accessible from a smartphone.
Sullivan then observed that his computer-illiterate father was still able to play social casino games on his iPhone. Growing up, Sullivan’s father was an avid lottery player.īut as an adult, he wondered why the lottery system had not gone paperless, with his father still forced to buy them in person. Tech freelancer Sullivan is the man credited with the idea behind Jackpocket. The company was founded in 2013 by Peter Sullivan, Leo Shemesh, Eric Parker, and Matt Silber with a mission to provide a convenient, fun, and responsible way for consumers to play the lottery. Jackpocket is a North American third-party app enabling consumers to purchase official state lottery tickets. Jackpocket has a relatively simple revenue generation model, collecting service fees and commissions. Jackpocket is a North American third-party app enabling consumers to purchase official state lottery tickets, founded in 2013 by Peter Sullivan, Leo Shemesh, Eric Parker, and Matt Silber, with a mission to provide a convenient, fun, and responsible way to play the lottery.
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